Brand History
by simon nygard

BRAND HISTORY

 

Simonn is designed by Finnish artist and model Simon Nygard. He creates a lasting impression in every project he undertakes. whether being in front of the camera or producing his own jewellery line, there is a pulsing energy in everything that he does; a desire for organic creation and manifestation. “I have always been interested in personal style. I am intrigued by personal expression whether through fashion or art and I am always searching for a way to express or distill my own artistic expression.” His style is fluid; gender specificity and tenaciously predetermined aesthetics are but a whispered rumour to Simon. Both his own designs and his personal style address androgyny and individuality as facts of life – the only way to conduct oneself amidst the plurality of the modern age. x

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